Skip to main content

In Real Life Logo - BLACK copy

WHO DO YOU TURN TO?

9 million kids in America are growing up without an answer to this question. They make everyday choices that lead up to life’s big decisions without enough guidance and support – the kind most of us count on. Every kid should have someone to turn to.

January is National Mentoring Month and the NBA Family has partnered with MENTOR to help raise awareness about the impact mentors can have in our community. Click here to learn how you can make a difference in the life of a young person!

Detroit Pistons forward Tobias Harris knows the value of having a mentor root for you.

Boston Celtics guard Isaiah Thomas learns the power of mentoring from his buddy Dante.

Carmelo Anthony of the New York Knicks explains how being there for young people can make all the difference. Every kid should have someone to turn to.

ABOUT MY BROTHER’S KEEPER

In 2014, the NBA, the National Basketball Players Association and the National Basketball Retired Players Association announced a five-year commitment to support My Brother’s Keeper, a multi-sector effort launched by President Obama to help put boys and young men of color on a pathway to success.

As part of this commitment, the NBA family partnered with MENTOR: The National Mentoring Partnership to support their “In Real Life” campaign and encourage Americans to sign up to become mentors at www.mentoring.org.

In 2014, the NBA family set a goal to recruit 25,000 new mentors over five years, with a focus on adult males of color. Less than three years into the partnership and less than one year since the campaign’s launch, more than 25,000 Americans have already signed up to become a mentor and been connected directly to a mentoring program in their community.

Going forward, the NBA family is renewing its commitment to mentoring by setting a new goal of increasing sign-ups by an additional 25,000 adult mentors.

Mentor_Logo_CS6